“It’s a TV channel aimed mainly at millennials, whose only real guiding rule is that it’s going to stay away from anything conventional….So here’s the idea: let’s say we can serve up high-quality Fusion-branded content to a new generation of digital natives…. Here’s where things start getting really cool. ”
— Felix Salmon. The whole piece is like some graying MTV executive, writing ad copy for an energy drink. Or like you made a word cloud from the average week of breathless jargon from TechCrunch and just sprinkled the words onto a page.